Incorporations: The Body as Source
This fictional lecture series, hosted by the American Institute of Architects at Cooper Union, examined whether architecture could move beyond its function as
a mere container and instead operate as an extension of the human body. For this Typography II project at Parsons School of Design, I developed a promotional poster (2.5 ft × 4 ft) alongside Instagram stories, communicating this concept to
an audience of design professionals and academics
Without client feedback to guide me, the challenge became translating an abstract idea into visual language that could stand on its own. I chose a photograph of an architectural structure whose organic, repeating forms called to mind DNA strands, anatomical cross-sections, and muscle tissue, drawing a visual parallel between biology and architecture. The final deliverables included six Instagram stories—three promoting the event and three introducing the presenters.
Printing the physical poster taught me that screen and print don't translate 1:1—what looked tight digitally had breathing room at full scale. This project reinforced that printing is an art form itself, inspiring me to seek and learn more about
large-format production.
Campaign/Poster Design
This fictional lecture series, hosted by the American Institute of Architects at Cooper Union, examined whether architecture could move beyond its function as
a mere container and instead operate as an extension of the human body. For this Typography II project at Parsons School of Design, I developed a promotional poster (2.5 ft × 4 ft) alongside Instagram stories, communicating this concept to
an audience of design professionals and academics
Without client feedback to guide me, the challenge became translating an abstract idea into visual language that could stand on its own. I chose a photograph of an architectural structure whose organic, repeating forms called to mind DNA strands, anatomical cross-sections, and muscle tissue, drawing a visual parallel between biology and architecture. The final deliverables included six Instagram stories—three promoting the event and three introducing the presenters.
Printing the physical poster taught me that screen and print don't translate 1:1—what looked tight digitally had breathing room at full scale. This project reinforced that printing is an art form itself, inspiring me to seek and learn more about
large-format production.